The new sales data comes from MobileGamer.biz using information pulled from Appmagic, which tracks mobile game earnings. MobileGamer.biz notes that the $48.9 million earned by Blizzard is after Apple and Google have taken their 30% cut from sales made on the App Store or Google Play, which means overall spending for Diablo Immortal is even higher than $50 million.
MobileGamer.biz’s report suggests Diablo Immortal spending peaked 10 days after launch on June 11, when Blizzard earned $2.4 million in a single day. In its first week, Blizzard earned nearly $12 million from Diablo Immortal. In fact, there wasn’t a single day in the game’s first month of availability that in-game spending dipped below $1 million. More than 10 million players have downloaded Diablo Immortal so far, with most of those downloads coming within the first week.